Riviera Maya, Q.R. — A total of 17 platinum beach certificates have been awarded in Riviera Maya by the Mexican Institute of Standardization and Certification (IMEEC). Thirteen beaches in Solidaridad and four in Tulum were presented with the distinctions this week by personnel from Instituto Mexicano de Normalización y Certificación (IMEEC).
“The ratification of 13 beaches with the Playa Platino certification not only symbolizes the continuous effort in the conservation of our natural resources, but also reaffirms our commitment to sustainable development and responsible tourism,” said Playa del Carmen Mayor Estefanía Mercado.
During the presentation, the Mayor pointed out that the beaches meet the highest standards of environmental quality, making Solidaridad a benchmark at national and international level.
“Each of our 13 certified beaches is a living testimony of what we can achieve by taking care of our natural wealth. Beyond recognition, these beaches represent a place of encounter and enjoyment for our families, tourists and visitors, ensuring that the beauty and splendor of Solidaridad are accessible to all,” she said.
Estefanía Mercado added that environmental conservation is not only a duty, but a legacy that her administration wants to leave to future generations.
“We will continue working to preserve our biodiversity, promote more clean-up and environmental education initiatives and strengthen this commitment that defines us as a responsible and visionary community,” she said.
In this context, the Mayor took the opportunity to acknowledge the staff of the Federal Maritime Land Zone Directorate (Zofemat), under the leadership of the Secretariat of Sustainable Environment and Climate Change, for their dedication and professionalism in keeping the beaches clean, safe and sustainable.
He also thanked the public, volunteers, civil associations and hotels, including those responsible for the certified Grand Velas beach, for joining these conservation and care efforts.
The beaches that received the certification are Xcalacoco, Punta Esmeralda, Playa 88, Pelícanos, Pretel Norte (40), Playa 38, Playa 72, Montecarlo, Cisne, Pirata, Caribe, Xpuhá and the beach managed by the Grand Velas hotel.
In Tulum, Mayor Diego Castañón Trejo announced on social media “Wwed four Playa Platino certifications, a recognition of the quality and beauty of our natural beauties.
“This achievement places us as a world leader in responsible tourism, highlighting our commitment to ecosystem conservation and sustainability.”
The award was presented by Viviana Fernanda Camargo, the General Director of the IMEEC. The award-winning beaches of Tulum are Santa Fe, Playa Maya, Pescadores and Playa Aventuras, destinations that stand out not only for their beauty, but also for their responsible environmental impact and the conservation of their coastal ecosystems.
“The challenge is clear. To strengthen our resilience to climate change and innovate in technology to promote responsible and sustainable tourism,” said Diego Castañón.
These certifications reflect compliance with strict international standards, positioning Tulum as a leader in the preservation of nature without compromising the quality of its landscapes or the biodiversity they protect, he added.
