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Tourism council says 10 million earmarked for Costa Maya

Costa Maya, Q.R. — The Quintana Roo Tourism Promotion Council has announced a 10 million peso promotion package for the greater Costa Maya area. Darío Flota Ocampo, director of the state tourism council, said that once the tourism markets open, promotions will be broadcast in panoramic media and across television channels.

In a virtual press conference, the director of the Consejo de Promoción Turística de Quintana Roo explained that the Gran Costa Maya includes destinations in the southern part of the Mexican Caribbean from the limits of the Sian Ka’an Biosphere Reserve to the border with Belize, passing through Mahahual, Bacalar, Ichkabal and Chetumal.

He noted that the area will be promoted in Belize since last year, more than 500,000 visitors from Belize arrived in the southern part of the state. He also noted that to date, the entire state is behind by more than 4.6 million national and international tourists due to the C-19 pandemic.

Flota Ocampo stressed that by this time last year, from January to July of 2019, Quintana Roo had already counted more than 8 million visitors. This year, he said, they are still optimistic to end with a 60 percent hotel occupancy rate, which, he admits, depends on the color of the epidemiological light.

For now, he emphasized that tourist activity has been reactivated to a nearly 30 percent rate adding that 70 percent of hotels are ready for the winter season in regards to health protocols and their gradual reopening.

He also noted that from April to July of this year, nearly 5,000 travel agents have participated in webinars with airline and tour operators promoting the region.